Inna Kitaychik
Director of Circularity at SCS Global Services, championing sustainability through third-party certifications, composting solutions, and preventing greenwashing in consumer products.
Greenproofing
In an interview, Inna Kitaychik, Director of Circularity at SCS Global Services, discussed her journey into the sustainability industry, highlighting the importance of composting as a waste management solution. SCS focuses on third-party certifications to ensure trust in sustainability claims on consumer products. Inna emphasized that certifications prevent greenwashing by providing verified standards, which empower consumers. She noted a shift toward solution-oriented discussions in sustainability. Action items include exploring new sustainability standards and leveraging AI for auditing processes. We recommend further engagement with emerging sustainability certifications for better consumer awareness.
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